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August 19, 2013 by Beth

In my work with small businesses, large teams, mom and pop shops and individuals, it has become increasingly clear that while many people regularly use social media adeptly, just as many feel overwhelmed by the daunting task of managing communication and social media. It’s essential to tell an organization or brand’s story, but it takes a lot of work. So, I was delighted last year to run across the fantastic resource below from The Whole Brain Group!

Check it out and apply it to your own efforts to grow your business, manage your personal brand or support a cause. And if you find it all too daunting to tackle, well – you’re in luck. I’d be happy to help you tell your story!

This post is modified from an original series that appeared in 2012 on Porch Swing Marketing, a fledgling endeavor with Stephanie Buckley. Steph is the founder and mastermind behind Arkansas Women Bloggers and the owner of The Women Bloggers, the parent site for state blogger communities such as Alabama, Mississippi and Oklahoma Women Bloggers). Although we only collaborated for a short while, I credit Steph as one of the most positive influencers in my life and a huge reason for the success of Magpie Marketing. Keep up with her adventures living on a state park and raising her boys to be warriors and gentlemen on her personal blog, The Park Wife, or (of course) on Twitter: @TheParkWife.


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